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Benefits and features of CustomNews
CustomNEWS presents AP's content with the exact look and feel of your own Web site. No matter what the size of your news staff, you can give your audience a world-class news and information Web site filled with text, photo, graphic, audio, video and interactive news.
Set-up is simple and quick. Content integration is seamless. It's an ideal way to add AP's comprehensive coverage to your Web site without a major investment in hardware, bandwidth or staff. It uses proven Web technology to insert the entire range of AP content into a set of templates you provide. AP staff work around the clock, continually updating stories, sound and visuals. Instead of linking to someone else's site for news, you hold on to your audience and maintain your station's brand.
CustomNEWS eliminates the hassles and expense of hosting HTML pages and streaming audio and video content. Plus, it features multiple ad positions on every page – ads which you control. CustomNEWS supports all the major types of Web ads, and lets you break down placements by content category. You can offer individual content sections to specific advertisers to help maximize your ad revenue.
- Constantly-updated packages of the latest breaking news stories with text, photos, graphics, audio and video components that Web users expect.
- Flash presentations of interactive graphics to explain the background of news, sports, business and other stories.
- Standalone headline packages let you add linked AP headlines anywhere in areas of the site AP doesn't host.
- Interactive markets charts and stock quotes.
- Daily and weekly photo galleries.
- New video every day
- New interactive presentations each week.
- Ten categories of news ranging from top news of the day to national, international, sports, technology, arts, entertainment and more. You'll get hundreds of stories per day.
- Member control over template design — users won't be able to tell the difference between the pages you host and the ones AP does.
- Serve and track your own advertising.
- Round-the-clock updated audio newscasts from AP Broadcast.
- Easy set up procedures in consultation with AP's member support unit can get you activated on CustomNEWS within hours.
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Turnkey multimedia, no maintenance required
CustomNews automatically adds text stories, photos, graphics, audio, video, interactive news and flash animations to your site.
Breaking news and timely content
Your Web site is automatically updated with the up-to-the-minute news with national, politics, entertainment, sports and business stories. Breaking news is posted as it happens.
Hosted solution means no additional staff or hardware
Without investments in hardware, bandwidth, or staffing you can add AP's worldwide resources to your site.
Seamless integration
AP content matches the look and feel of your site. Your site looks the same, but now features rich, up-to-the-minute content from AP's worldwide resources.
24 x 7 coverage
Your site will always be up-to-date. No more worrying about nights, weekends, and overnight coverage. When news breaks, AP will make sure you're covered.
Covers all national and international news
Your site will feature complete AP coverage of national and international news, allowing your station to focus on what it does best: LOCAL NEWS.
Generate new revenue
You maintain control over tracking of advertising and inventory. Multiple ad positions can be used on every page and easily integrated with AP content.
Know what your users want
You can easily access page view counts to see which sections and stories generate the most traffic.
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