AnswersTV Original Health Programming to be Integrated with AP’s OVN, and distributed to over 1,800 online video affiliates

WASHINGTON, D.C., – AnswersTV, the first cross-platform interactive television network comprised exclusively of original lifestyle know-how programming, today announced it has been selected by The Associated Press to be the exclusive provider of Health and Lifestyle Know-How content for the AP’s Online Video Network (OVN).  AnswersTV will initially provide its Health Channel video content to the AP’s OVN which reaches millions of consumers through over 1,800 newspaper, TV and Radio member web sites.

With the introduction of AnswersTV’s Health Channel online video , AP's online video network affiliates can leverage this new programming with their own health stories and content to create comprehensive, medical-specific health centers for their web audience.  The content provided by AnswersTV will engage visitors in a more comprehensive fashion than traditional health information and establish the foundation for improved health education and awareness worldwide.

“Very rarely do opportunities come along where you have the ability to dramatically improve the state of something as important as personal health, especially across a very diverse audience,” stated Jeff Bohnson, chief executive officer of AnswersMedia.  “The AP shares our vision for improving the availability of easy to understand, quality health and disease-specific online video content for multimedia members and their consumer audience. We are honored to have been selected as their exclusive partner for this effort.”

"Providing the most relevant and accurate content to our members is at the forefront of the AP's mission. This unique alliance with Answers TV provides our online video affiliates with the latest news and information in a category of interest that is second to none in America today," said Jon Petrovich, AP's Vice President, Domestic Broadcast. "We are excited about launching this component of our online video product and the positive impact it can have in attracting more visitors and advertisers to member web sites"

The AP’s OVN will initially feature The Answered Patient, AnswersTV’s Health Channel flagship series of condition-specific programs.  The Answered Patient works with the patient along the entire continuum of care from pre-visit to post-visit.  Hosted by award winning journalist Jane Hanson, and guided by a team of trusted medical specialists, The Answered Patient features real-life stories, expert interviews, news magazine information segments, demonstrations and additional health and medical resources to help viewers better manage their health. 

Powered by Microsoft’s MSN technology and featuring exclusive AnswersTV content produced specifically for the AP, the AnswersTV Health Channel, will provide high-quality, educational health information to people worldwide. The AP’s Online Video Network reaches 61 million unduplicated unique visitors and serves nearly 2000 multimedia affiliates.

About AnswersTV
AnswersTV is the first cross-platform HD Interactive Television Network comprised exclusively of original programming.   AnswersTV’s lifestyle programming, including Health, Food, Magic and Pet channels are designed, produced, managed and published by AnswersMedia, AnswersTV’s parent company.  AnswersTV channels educate, inform, entertain and engage highly targeted viewers worldwide.  AnswersTV can be viewed on the web at www.answerstv.com.

About The Associated Press
The Associated Press is the essential global news network, delivering fast, unbiased news from every corner of the world to all media platforms and formats. Founded in 1846, AP today is the largest and most trusted source of independent news and information. On any given day, more than half the world's population sees news from AP. www.ap.org

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