Management Profiles
Senior Management | Sales Management | Newsroom Management | On-Air Personalities
Larry Price
Director Television Groups & Stations
Director Television Groups & Stations
Price is responsible for directing AP's relationships with domestic television groups. He also supervises AP's six Regional Television Executives who manage accounts with TV stations and regional cable news outlets around the country.
Price joined AP in 1994 as a Regional Television Executive covering the Northeast. In his first year, he was named AP Television's sales person of the year and subsequently was promoted to sales manager. In 1999, he was promoted again to the newly created position of Director of TV/Cable Syndication, which made him responsible for broadcast sales to cable networks and syndicated TV programs.
Before joining AP, Price gained extensive newsroom experience. In the span of 15 years, he served as news director at five different TV stations including, KSTP-TV in Minneapolis-St. Paul; WDSU-TV in New Orleans; WJAR-TV in Providence, WNYT-TV in Albany, NY and WCSH-TV in Portland, Maine. While at WNYT, his station won a Columbia DuPont award for investigative reporting for a series of stories on the financing of
the 1980 Winter Olympics in Lake Placid.
the 1980 Winter Olympics in Lake Placid.
Born in Medina, NY, Price is a 1969 Television-Radio graduate of Ithaca College, Ithaca, NY and has been married 32 years to wife Charlene and has a daughter and two sons.
Carol Robinson
Director of Radio Group Sales
Carol Robinson
Director of Radio Group Sales
Carol is responsible for sales and marketing of AP products and services to commercial radio stations in Arbitron ranked markets 75 +. She oversees a field sales staff based in Los Angeles, Detroit, Kansas City, Knoxville and Philadelphia.
Carol joined The AP in 1983 and has held several positions within the Broadcast division. Prior to her current position, Carol was the Regional Radio Executive for the Mid-Atlantic territory.
Before joining the AP, she held positions at Sirota and Alper Associates, a management consulting firm in New York City specializing in industrial psychology, and at Pentagram Design, a graphic design consulting firm also in New York City. She is a graduate of City University of New York.
Susan Spaulding
Director of Radio Groups and Internet Sales
As the director of radio groups and Internet sales, Susan oversees AP's relationships on a corporate level for 13 of the top radio groups in the country and handles AP's Internet sales to the radio industry. In her sixteen years at AP, she has worked as a broadcast executive based in San Francisco covering the West Coast, and a regional radio representative in Chicago covering the Midwest. Susan moved to AP Broadcast headquarters in 1995 as the manager of national radio sales. She was named director of radio sales in 1997 and director of radio groups and Internet sales in 1999. Prior to joining AP, Susan worked as an account executive for the Mann Media radio stations in Raleigh and High Point, North Carolina. In 1991, Susan was named Broadcast Executive of the Year. She holds a B.A. in communications from High Point University and is from Potomac, Maryland.
Director of Radio Groups and Internet Sales
As the director of radio groups and Internet sales, Susan oversees AP's relationships on a corporate level for 13 of the top radio groups in the country and handles AP's Internet sales to the radio industry. In her sixteen years at AP, she has worked as a broadcast executive based in San Francisco covering the West Coast, and a regional radio representative in Chicago covering the Midwest. Susan moved to AP Broadcast headquarters in 1995 as the manager of national radio sales. She was named director of radio sales in 1997 and director of radio groups and Internet sales in 1999. Prior to joining AP, Susan worked as an account executive for the Mann Media radio stations in Raleigh and High Point, North Carolina. In 1991, Susan was named Broadcast Executive of the Year. She holds a B.A. in communications from High Point University and is from Potomac, Maryland.© 2008 The Associated Press. All rights reserved. Terms of use
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